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3 Beauty Rituals That Transform Your Boudoir Session
Discover 3 beauty rituals that calm nerves and create unshakeable confidence before your boudoir session. From skin prep that photographs flawlessly to mindset work that transforms your energy, these rituals help you arrive camera-ready and soul-ready
Renata Kelly-Rippy
Sep 7, 20253 min read


Team Ulta: Why I'm Betting on the Retailer Everyone's Mad At Right Now
Three million people entered a queue for 3,000 tickets to Ulta Beauty World 2026. I'm a Diamond member who didn't get notified—and I'm still Team Ulta. Here's what everyone's missing about the opportunity underneath the backlash.
Renata Kelly-Rippy
Jan 2415 min read


The Power of Being the Glue: Why the Best Teams Aren't Built on Rockstars
The quiet leaders who hold everything together—and why they rarely get the credit they deserve I Made the Mistake Every New Leader Makes I wanted rockstars. When I got the opportunity to build my own team, I chased the big personalities. The impressive resumes. The people who looked incredible on paper and sounded even better in interviews. I thought that's what building a winning team meant—assembling the most talented individuals I could find. I was wrong. When Everything
Renata Kelly-Rippy
Jan 66 min read


Skin Minimalism: The Real Reason Elder Millennials and Gen X Are Simplifying Their Routines de
Perimenopause. Teenagers. Aging parents. Career burnout. We don't have time for 10-step skincare routines. Here's why busy women over 40 are going minimal—and the exact routine that actually works.
Renata Kelly-Rippy
Dec 22, 20256 min read
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